Bouncy Lip + Cheek Tint: Cooling Water Jelly Tint is a first-of-its-kind, 16x award-winning jelly blush + lip stain that delivers a hydrating pop of color with maximum staying power; with more than 1,000 applications per stick, the innovative jelly texture glides on easily, building from sheer to vibrant in just a few swipes

Skincare-Infused Makeup: Vegan Collagen helps firm skin so it looks healthy and bouncy, while Aloe helps hydrate, cool, and refresh skin

How to Use: On first use, gently twist off the protective cap to remove and discard; do not flick or pull; swipe tint directly onto lips; for cheeks, swipe a brush over the stick, then blend immediately; work one area at a time to avoid the product from drying in place; build to desired payoff Clean, Vegan Formulas: With Milk Makeup, it's high standards or nothing—that's why we don't use over 2,500 controversial ingredients; everything is clean, vegan, cruelty-free, and made to make your life easier Live Your Look: Born out of Milk Studios, a creative hub in downtown New York City, community and self-expression are at the heart of everything we do; we believe it's not about how you wear your makeup, it's what you do in it that matters